Tech Hacks for Non-Techie MujerPreneurs: Simplifying Your Digital Life
Kill the feeling of overwhelm when it comes to tech in your business.
MUJERPRENEURDIGITAL MARKETINGBUSINESS MARKETING
Marti Angel™
12/17/20243 min read


Let’s face it, MujerPreneurs: navigating today’s digital tools can feel like learning an entirely new language. If the mere mention of terms like CRM, social media scheduler, or email platform makes your head spin, you’re not alone. But here’s the truth: you don’t have to be a tech wizard to master these tools. With the right approach and the simplest hacks, you can harness technology to make your business thrive.
The CRM Made Simple
A CRM (Customer Relationship Management) system might sound intimidating, but think of it as your digital Rolodex on steroids. It’s designed to help you keep track of your customers, leads, and interactions all in one place. Here’s how to simplify it:
Choose a User-Friendly CRM: Start small with tools like HubSpot (free version) or Zoho CRM. These platforms offer easy-to-navigate dashboards and helpful tutorials.
Set Up the Basics: Focus only on essentials. Input your existing contacts, categorize them (e.g., leads, current customers), and add key details like email addresses and purchase history.
Automate Reminders: Use CRM tools to schedule follow-ups or reminders. This helps you stay consistent without worrying about forgetting a task.
Pro Tip: Don’t feel pressured to explore every feature right away. Master one thing at a time, like tracking client interactions, before diving into advanced tools.
Social Media Schedulers: Post Like a Pro
Creating consistent content on social media can be overwhelming, but schedulers can save you hours every week. Here’s how to simplify your social media game:
Start with One Platform: Choose tools like Buffer or Later that integrate with Instagram, Facebook, and other platforms. If Instagram is your main focus, Later’s visual planner is a lifesaver.
Batch Your Content: Dedicate a couple of hours once a week to create posts for the next seven days. Upload all content to your scheduler, and let it take care of publishing.
Use Templates: Canva has pre-designed templates that make creating graphics easy, even if you’re not a designer. Pair this with a scheduler to streamline your workflow.
Tip: Check analytics within the scheduler to see when your audience is most active. Posting at the right time can boost engagement without extra effort.
Mastering Email Platforms
Email marketing might seem overwhelming, but it’s one of the most effective ways to connect with your audience. Here’s how to make it manageable:
Pick a Simple Email Platform: Platforms like ConvertKit or Mailchimp are great for beginners. They offer intuitive drag-and-drop editors and pre-made templates.
Start Small: Begin by creating a weekly or bi-weekly email. Focus on offering value to your audience, like tips, product updates, or behind-the-scenes stories.
Automate a Welcome Series: Set up a simple automation for new subscribers. For instance, send a “Welcome” email immediately, followed by a “How I Can Help You” email a few days later.
Smart Tip: Use tags to segment your email list. This allows you to send tailored messages to different groups, such as potential clients vs. existing customers. See this amazing resource here!
Quick Recommendations for Non-Techies
Google It: Seriously, most of your questions can be answered with a quick search. For example, “How to set up a ConvertKit email” will give you step-by-step instructions.
YouTube Tutorials: Watching a tutorial can save you hours of frustration. Look for beginner-friendly creators who break things down clearly.
Ask for Help: Join communities like Facebook groups for MujerPreneurs or tech support forums. Sometimes, another entrepreneur has already solved the issue you’re facing.
Final Thoughts: Embrace the Learning Curve
Remember, every tech guru started as a beginner. It’s okay to make mistakes, feel confused, and take your time. Simplifying these tools is not about mastering them overnight—it’s about taking small, manageable steps that lead to big wins for your business.
You’ve already got the drive to build a thriving business; now, let these tech hacks help you get there. Simplify, streamline, and thrive—you’ve got this, MujerPreneur!
Call to Action: Ready to dive deeper? Download my guide, “Simplify Your Digital Life: A MujerPreneur’s Toolkit,” and take the guesswork out of tech.
Let’s make your journey smoother together! Remember Juntas podemos mas!